Author

Jin-Kim Niu

Jin-Kim Niu is a data-driven marketer with experience in product strategy, marketing optimization, and analytics. Drawing from her background in UX Design and Product Management, she explores how data-informed insights can shape more engaging and effective marketing campaigns. Outside of work, she enjoys discovering new food spots, hiking scenic trails, and taking road trips—anywhere but the desert.

For Content Partners Earned Media

New! Meet the Interactive, Stacker Reach Calculator

Quantify earned media before you launch. Stacker’s data-backed Reach Calculator estimates annual readership by niche and story volume to support PR plans.

November 24, 2025