AUTHOR

Tamara Sykes

Stories by Tamara

For Content Partners

Why the Smartest B2B Brands Are Thinking Like B2C Marketers | Brand Journalism

Learn how Stacker’s data-driven content strategy helps brands boost reach, build authority, and outperform benchmarks with strategic storytelling.

Tamara Sykes May 9, 2025

For Content Partners

What Makes Content Strategy Different at Stacker? | Earned Media

Learn how Stacker’s data-driven content strategy helps brands boost reach, build authority, and outperform benchmarks with strategic storytelling.

Tamara Sykes Mar 18, 2025

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Insights from Stacker

For Content Partners

5 Skills Content Teams Need in the Age of AI | Brand Journalism

For Publishers

From the Newsroom: Our favorite wire stories from May 2025 | Earned Media

Company Updates

Building the Plane in the Air: My Thoughts on the SEO-to-GEO Transition

For Content Partners

Build vs. Buy: The Smart Marketer’s Guide to Earned Media Distribution

Company Updates

Platforms Come With Great Responsibility

For Content Partners

Local News, National Impact: A Smarter Way to Earn Media

For Content Partners

AI Is Changing Content Creation, And That’s a Good Thing | Brand Publishing

For Content Partners

Why the Smartest B2B Brands Are Thinking Like B2C Marketers | Brand Journalism

For Publishers

From the Newsroom: Our favorite wire stories from April 2025 | Earned Media

Company Updates

How Stacker’s Local Storytelling Helps Brands Reach New Readers and Publishers | Earned Media

For Content Partners

Content Pioneer LegalZoom Finds New Frontier in Brand Publishing with Stacker | Earned Media

For Publishers

Earned Media Was Just the Start. Meet Earned Reach.

For Publishers

The New Media: How brands are replacing legacy niche media

For Content Partners

Rula‘s Rebranding Success: 3x Domain Authority with Earned Media

For Content Partners

What Money Can’t Buy: 7 Years Building Stacker’s Moat

For Publishers

From the Newsroom: Our favorite wire stories from March 2025 | Earned Media

For Content Partners

How a Car Insurance Company Built Trust and Reached 1.4M Readers Through Earned Media with Stacker

For Content Partners

What Makes Content Strategy Different at Stacker? | Earned Media

For Content Partners

Are backlinks still important for SEO growth in 2025?

For Content Partners

3,000 earned media placements under 6 months - What Collabstr achieved with Stacker

For Content Partners

How does earned reach help overall brand PR strategy?

For Publishers

From the Newsroom: Our favorite wire stories from February 2025 | Earned Media

For Content Partners

Setting up TruckInfo.Net on the road to earned media success with 1,700 media placements

Company Updates

350 Publishers join Stacker to source high-quality journalism for free

For Content Partners

How to turn a press release into a news feature for earned media pickup

Company Updates

Scaling content distribution: How Stacker’s 2025 product strategy is paving the way for both publishers and brand journalists

Company Updates

How LawnStarter Conquered the Lawn Services Market with 6,000 Earned Media Placements

Company Updates

Introducing Marketplace - Elevating access to high-quality journalism

For Publishers

State of earned media - Look back on 2024 and our predictions for 2025

For Content Partners

From Creation to Distribution: How does Stacker Create a Story

Company Updates

Stacker Newswire: 2024 year in review

For Publishers

How to turn niche topics into good reads

For Publishers

From the Newsroom: Our favorite wire stories from November 2024

For Content Partners

How does Stacker optimize a story for maximum reach and pickups?

For Content Partners

Don't let performance marketing ruin your content strategy

For Publishers

What themes will engage audiences in Q4? Key insights from Stacker

For Publishers

Inclusive language leads to more accurate, serviceable journalism

For Content Partners

Building trust & authority: How brands can leverage editorial content

For Publishers

Inside Stacker's approach to integrating AI into content distribution

Company Updates

A newswire for editorial content from brands?! Meet the CEO of Stacker

Company Updates

Stacker, the first distribution platform built for earned reach

Company Updates

Story Hub’s latest release offers publishers a new way to engage with Stacker content

For Content Partners

What themes will engage audiences in Q3? Key insights from Stacker

Company Updates

Stacker's AI Content Policy

For Publishers

From Our Newsroom to Yours: Digging into Data

Company Updates

Introducing Campaign Tracker, the best thing since pizza delivery?

For Content Partners

Brand Publishing’s New Era; What’s Different This Time

For Publishers

Publishers must embrace the next generation of newswires

For Content Partners

Earned Distribution and keeping up with brand publishing's renaissance

For Publishers

Data viz decoded: Stacker's best practices for insightful charts

Company Updates

Stacker announces new CMS partnership and Story Hub enhancements

For Publishers

Stacker drove millions of page views per quarter to Nexstar in 2023

Company Updates

Stacker Connect generated over 10,000 pickups for nonprofit newsrooms

Company Updates

Stacker Newswire: 2023 year in review

For Publishers

5 tips for telling newsworthy features from public data

For Content Partners

Learning from 3 brands with phenomenal brand journalism

Company Updates

Stacker launches new search features in Story Hub

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Customized Stacker stories drive big traffic in South Dakota

Company Updates

Introducing Stacker Connect

For Content Partners

Proof that content distribution works: SEO results

Company Updates

5 key lessons from building our Newswire Analytics Platform

For Content Partners

15 Examples of Quality Brand Journalism

For Content Partners

News Values Explained: How Marketers Can Create News Publishers Care About

For Content Partners

4 SEO Authority Metrics Every CMO Needs to Know

Company Updates

Stacker sets its sights on additional content collaborations in 2023

For Content Partners

The Three Pillars of SEO (And How They Scale Your Organic Growth)

For Content Partners

Link Earning vs. Link Building (And Why It Matters)

For Content Partners

Off-site SEO: A Key Piece of the Organic Growth Puzzle

For Publishers

Local news grow readership with Stacker and Creative Circle

Company Updates

Stacker honored as Great Place to Work

For Publishers

Countdown to the 2022 midterms and how we're approaching coverage

Company Updates

Stacker at the Online News Association conference—here’s how it went

For Publishers

The Stacker Newswire: how we deliver stories to over 2,000 newsrooms

Company Updates

Our New Mission: Empowering the World's Publishers

Company Updates

The Stacker Network welcomes 10+ new local independent newsrooms

For Content Partners

3 Business Benefits of a Top-of-the-Funnel Media Mention

Company Updates

Recapping the Stacker offsite in Washington, D.C.

For Content Partners

Paid Vs. Earned Content Syndication Marketing: Which Is Best For You?

For Publishers

Data Drop 3.0: Occupations of 1870

Company Updates

Stacker plans to double newsroom in the next six months

For Publishers

How the Auburn Examiner uses Stacker

For Publishers

How our Story Tech Stack delivers journalism to thousands of local news organizations

Company Updates

Introducing Stacker Local

Company Updates

Welcoming 5 new partners to the Stacker Publishing Network

For Publishers

Stacker's First Data Drop: Immigrant populations of 1900

Company Updates

Stacker adds 6 new hires

For Publishers

How Nexstar works with Stacker to go beyond the daily news cycle

For Publishers

4 Public Data Sources You Can Use For Telling Local Stories

Company Updates

Introducing the 'Republish This Story' button

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Data, storytelling, lists: The making of a 21st-century wire service

Company Updates

Meet Stacker: A data-driven newsroom for the world's publishers

Company Updates

How We Got Here

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Authentic storytelling that drives impact

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For Publishers

Stacker Newswire is an accessible, curated content wire offering a robust library of evergreen and newsworthy topics that meet our publishers’ editorial needs.

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