The best beach towns in Wisconsin
Summer vacation is mostly over across the U.S., with kids already headed back to school. So now is the perfect time to start planning next year's beach vacation.
Travelers were busy during summer 2023. On Memorial Day weekend, largely considered the unofficial start of summer, the Transportation Security Administration screened 9.8 million people, surpassing pre-pandemic levels. Trips abroad spiked in popularity as people made up for time lost during pandemic-era travel restrictions.
However, as inflation made travel more expensive, budget-conscious travelers cut costs by driving to their destinations and staying stateside. During the July 4th holiday, AAA projected 43.2 million people would travel by car, a new record.
Beach destinations were popular this year, according to a survey from vacation-rental platform Vacasa, and outdoor recreation remains a top priority. Not only are beaches a great place to unwind and create family bonding moments, but they also boost people's mental health.
So what makes a good beach town? Access to a beach, of course, but also plenty of indoor and outdoor activities to keep kids entertained, warm weather, and a long beach season—the average number of days beaches are open for swimming.
Stacker determined rankings by several factors, giving the most weight to the number of beaches within a quarter mile of a city or town and the total shoreline of those beaches. Weather patterns and the duration of each beach's swim season affect town scores. The ranking also takes into account the prevalence of beach-related businesses, unemployment rates, and median home prices.
Correction
A previous version of this article contained multiple errors in data analysis that skewed the overall ranking of beach towns, including incorrectly identifying the number of beaches in some towns and mischaracterizing some municipalities as beach towns. The article has been updated to correct the errors.
#25. Green Bay, Wisconsin
- Number of beaches: 3
- Beach length: 0.48 miles
- Average swim season length: days
- Average county summer temperature: 68.2 degrees
- Median home price: $153,100
#24. Bayfield, Wisconsin
- Number of beaches: 3
- Beach length: 0.15 miles
- Average swim season length: 71 days
- Average county summer temperature: 64.6 degrees
- Median home price: $230,000
#23. Algoma, Wisconsin
- Number of beaches: 1
- Beach length: 0.54 miles
- Average swim season length: 106 days
- Average county summer temperature: 67.0 degrees
- Median home price: $113,600
#22. St. Francis, Wisconsin
- Number of beaches: 2
- Beach length: 1.68 miles
- Average swim season length: 53 days
- Average county summer temperature: 70.7 degrees
- Median home price: $166,100
#21. Pleasant Prairie, Wisconsin
- Number of beaches: 4
- Beach length: 0.62 miles
- Average swim season length: 59 days
- Average county summer temperature: 70.8 degrees
- Median home price: $291,900
#20. Egg Harbor, Wisconsin
- Number of beaches: 1
- Beach length: 0.07 miles
- Average swim season length: 106 days
- Average county summer temperature: 65.8 degrees
- Median home price: $345,500
#19. South Milwaukee, Wisconsin
- Number of beaches: 1
- Beach length: 1.2 miles
- Average swim season length: 106 days
- Average county summer temperature: 70.7 degrees
- Median home price: $170,800
#18. Washburn, Wisconsin
- Number of beaches: 5
- Beach length: 0.31 miles
- Average swim season length: 85 days
- Average county summer temperature: 64.6 degrees
- Median home price: $147,700
#17. Port Washington, Wisconsin
- Number of beaches: 2
- Beach length: 0.54 miles
- Average swim season length: 106 days
- Average county summer temperature: 69.0 degrees
- Median home price: $233,000
#16. Marinette, Wisconsin
- Number of beaches: 3
- Beach length: 0.93 miles
- Average swim season length: days
- Average county summer temperature: 66.1 degrees
- Median home price: $89,000
#15. Herbster, Wisconsin
- Number of beaches: 2
- Beach length: 2.28 miles
- Average swim season length: 53 days
- Average county summer temperature: 64.6 degrees
- Median home price: $171,400
#14. Cleveland, Wisconsin
- Number of beaches: 2
- Beach length: 1.08 miles
- Average swim season length: 106 days
- Average county summer temperature: 67.6 degrees
- Median home price: $145,200
#13. Somers, Wisconsin
- Number of beaches: 1
- Beach length: 1.0 miles
- Average swim season length: 106 days
- Average county summer temperature: 70.8 degrees
- Median home price: $243,800
#12. Port Wing, Wisconsin
- Number of beaches: 1
- Beach length: 0.88 miles
- Average swim season length: 106 days
- Average county summer temperature: 64.6 degrees
- Median home price: $137,500
#11. Baileys Harbor, Wisconsin
- Number of beaches: 2
- Beach length: 0.1 miles
- Average swim season length: 106 days
- Average county summer temperature: 65.8 degrees
- Median home price: $253,800
#10. Manitowoc, Wisconsin
- Number of beaches: 8
- Beach length: 1.57 miles
- Average swim season length: 66 days
- Average county summer temperature: 67.6 degrees
- Median home price: $115,100
#9. Cornucopia, Wisconsin
- Number of beaches: 2
- Beach length: 0.63 miles
- Average swim season length: 106 days
- Average county summer temperature: 64.6 degrees
- Median home price: $220,500
#8. Sturgeon Bay, Wisconsin
- Number of beaches: 3
- Beach length: 0.23 miles
- Average swim season length: 106 days
- Average county summer temperature: 65.8 degrees
- Median home price: $159,300
#7. Racine, Wisconsin
- Number of beaches: 4
- Beach length: 0.58 miles
- Average swim season length: 106 days
- Average county summer temperature: 70.5 degrees
- Median home price: $128,000
#6. Sheboygan, Wisconsin
- Number of beaches: 8
- Beach length: 4.04 miles
- Average swim season length: 53 days
- Average county summer temperature: 68.5 degrees
- Median home price: $132,200
#5. Ashland, Wisconsin
- Number of beaches: 4
- Beach length: 0.7 miles
- Average swim season length: 106 days
- Average county summer temperature: 64.1 degrees
- Median home price: $123,500
#4. Milwaukee, Wisconsin
- Number of beaches: 5
- Beach length: 1.73 miles
- Average swim season length: 101 days
- Average county summer temperature: 70.7 degrees
- Median home price: $141,700
#3. Kenosha, Wisconsin
- Number of beaches: 5
- Beach length: 2.17 miles
- Average swim season length: 106 days
- Average county summer temperature: 70.8 degrees
- Median home price: $173,500
#2. Superior, Wisconsin
- Number of beaches: 15
- Beach length: 7.69 miles
- Average swim season length: 49 days
- Average county summer temperature: 65.1 degrees
- Median home price: $137,800
#1. Two Rivers, Wisconsin
- Number of beaches: 4
- Beach length: 7.07 miles
- Average swim season length: 106 days
- Average county summer temperature: 67.6 degrees
- Median home price: $98,500