50 most popular food and snack brands
From Oreos to Doritos to Reese's Pieces, food and snacks are an integral part of our lives. We eat them when we're headed to the movies, when we're killing time between meetings, and to fuel up in between larger meals. But not all snacks are created equal. Some are beloved only by a few, while others are so popular they've become a part of the cultural fabric.
Per a summary of a roundtable discussion published in the peer-reviewed medical journal Advances in Nutrition, Americans eat an average of 8 pounds of candy annually. Sweets also came out on top in the International Food Information Council's 2024 report on snacking—59% of respondents reported reaching for sugary treats between meals. Another sign that desserts are the preferred snack of choice? Seven of the top 10 brands on this list are of the sweet persuasion rather than salty.
Stacker analyzed data from research and analytics firm YouGov to rank the 50 most popular food and snack brands in the U.S. as of the third quarter of 2024. Brands were ranked based on YouGov's overall positive opinion score, which measures the percentage of positive responses among those surveyed. Scores are also broken down by generation. Some brands appear more than once on this list because YouGov may break the brand down by specific snacks—such as Honey Nut Cheerios or Hershey's Kisses. Parent companies that don't refer to a specific snack or food, like Nabisco or Frito-Lay, were excluded.
Read on for a look at some of the most popular food and snack brands in the United States.
